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The research, published by The Intercept Brasil on Monday, analysed more than 55,000 Instagram accounts and cross-referenced the results with the official list of authorised operators from the Secretariat of Prizes and Bets (SPA).
According to the survey, the problem arises when a user follows a single account related to betting. The platform’s recommendation system then starts showing other profiles in the same segment, including betting sites, influencers and specialised pages.
Among the 100 most recommended profiles are accounts that, together, have accumulated more than 6 million followers and 114,000 posts. There are three main types of profiles recommended by Instagram: operators, content creators and media specialising in the betting market.
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In fact, that 1982 R-J story stated that the neighborhood is “called ‘Naked City’ by Metro police officers.”
The way the phrase explodes onto the local paper, complete with context that the phrase was used by Metro, and the way it was used incessantly is all hard to ignore,” said Jeffrey Carlson, who publishes the Vintage Las Vegas history website, which features a post on Naked City.
Over the decades, Carlson said, he spoke to dozens of residents of the area in the ’60s and ’70s who “never heard the name.”
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Flutter has arguably the strongest online franchise of the four. Its share price fell from $282.33 on 18 September 2025, to $89.56 on 18 September this year, with a market valuation of $15.54 billion.
FanDuel remains the leading US sportsbook, while Flutter’s international businesses provide additional sources of growth. But that quality comes with high expectations.
Beynon describes Flutter as “the highest-quality online betting franchise globally”, with FanDuel’s leadership position providing “significant long-term value”. The problem is that the market is increasingly questioning how much future earnings growth can be generated from that position as the industry matures.